J-Pop Singer Ado’s ‘Odo’ Remix Melds Tradition With the Future: Listen

Breakout J-pop singer Ado dropped a remix of her recent single “Odo” and the accompanying music video. Ado is an 18-year-old singer — born in Tokyo on Oct. 24, 2002 — who began her singing career as a so-called “utaite” (Japanese internet slang meaning a singer of covers) on video-sharing platforms.

Her major debut single called “Usse-wa” was released in December 2020, and the blistering track featuring Ado’s growly vocals spitting out rebellious lyrics quickly became something of a social phenomenon in Japan. The track reached No. 1 on the Billboard Japan Hot 100 in March, and has since sailed past a grand total of 350 million streams and video views put together.

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